Pakistan’s hair loss prevention products have great potential in China
Hair loss prevention products from Pakistan have great potential in China.
Beijing: “In the future, hair loss prevention and hair growth is the top priority, scalp care is also one of the future trends. If Pakistani hair loss prevention products can enter the Chinese market, their There will be plenty of potential, said JD Worldwide general manager Liu Yingqi.
In an interview with China Economic Net at a sub-forum during the Fifth China International Import Expo (CIIE), he cited data from a 2019 survey by China’s National Health Commission, showing an average of one in six people losing hair. Huh. Of these, a large number of the generation after the 90s.
According to Liu, Chinese consumers are concerned about hair loss, and “keeping the hair as healthy as the face” is becoming a new trend in China. As Chinese consumers gradually upgrade their concept of hair washing and care, there will be a tendency to treat scalp and hair separately. In the future, hair loss prevention products are as promising as niche beauty brands.
According to the General Administration of Customs of China, the volume of import and export of cross-border e-commerce in China has increased almost tenfold in the past five years.
JD Group Vice President Han Rui said that in the past three years, JD’s total purchases of imported goods have reached RMB 500 billion, exceeding the RMB 400 billion target set in the second CIIE, supported by the strong purchasing power of Chinese. Is. Consumers for imported goods.
“Taking JD’s pre-sale on October 31st at 8 p.m. Singles Day Shopping Carnival, sales of JD Worldwide and 800 overseas brands increased by more than 100% year-on-year. This is enough to prove that Chinese consumers prefer imported goods, and that cross-border goods have a very broad market potential and unlimited potential in China,” Han said.
Recognizing the sheer size of China’s e-commerce market and its potential to advance bilateral trade, what will Pakistan do to open the door to the Chinese market through cross-border e-commerce? In early November, during the visit of Prime Minister Shahbaz Sharif to China, China and Pakistan signed a Memorandum of Understanding on e-commerce cooperation between the Ministry of Commerce of the People’s Republic of China and the Ministry of Commerce of the Islamic Republic of Pakistan, which provides quality products. will promote trade in the U.S. and strengthen cooperation in logistics, electronic payments and other fields.
Pakistan has made a national pavilion on the JD platform. In the beginning, only a few cookies were sold. Now the website has covered more than 70 categories like Basmati Rice, Cookies, Black Tea and Spices.
In over 500 reviews with a positive rating of 96%, consumers generally commented that Basmati rice has a strong rice flavor and is suitable for making fried rice. According to Liu, the pavilion also participated in the Double 11 shopping spree, “Pakistani mango jam and plum jam, which are relatively rare in the Chinese market, will soon hit the shelves.” “At present, the variety of Pakistani products is limited. You are welcome to introduce more specialized products and resources to us.” appealed Han.